Sierra Sierra Enterprises is pleased to announce that it will be lending its proven race preparation and engineering experience to Algar’s vast Ferrari technical experience to form what is hoped to be a powerhouse effort from the first race of the 2011 Ferrari Challenge season. [...]

Earlier today at the Source Interlink 2010 Superlap Battle, we (team Sierra Sierra) smashed the previous Buttonwillow CW13 time attack lap record with a 1:41.046 lap time. Emp cranked out this damn near perfect lap in the Sierra Sierra EVO 8 (Christine) during his very first hot lap in the first time attack session today. [...]

  Earlier this week our star show, aka the only man who can put Christine in her place, aka our driver, David "Emp" Empringham was a guest on Bill Wood's Tech House & Speed, which is a weekly internet radio show podcasted on RaceFanRadio.com. Emp proved that he's just as smooth in front of the mic as he is behind the wheel and he even gave a few hints as to our upcoming plans (bad Emp!) Hi[...]

Way back in May of this year we sent Christine and crew down under to compete in the World Time Attack Challenge at Sydney, Australia's Eastern Creek Raceway. We came away with Second Place Overall behind Eiji "Tarzan" Yamada in the infamous Cyber Evo. While we are extremely proud of the effort put forth by our entire team, those who know us well know that we will accept nothing less than going [...]

Motive DVD's trailer for its 2-hour full length DVD from the 2010 Yokohama World Time Attack Challenge held at Easter Creek Raceway in Sydney, Australia.[...]

For my first-ever MotoIQ article, I’m going to delve deep Down Under and take you to the World Time Attack Challenge. The World Time Attack Challenge? You mean the time-attack event that popped off in Sydney, Australia? Didn’t that happen, like, in May? That would be a yes, yes, and another yes. Alright look, I’m used to the print cycle where two months is the standard operating procedure.[...]

StreetFire.net goes behind the scenes of our record-breaking weekend at Redline's 2010 time attack season opener at Buttonwillow. [...]

Some in-car video of Christine, posted by the ADVAN Australia camp.[...]

Any time attack fanboi worth his salt can tell you that the car to beat, the mack daddy, who’s your daddy, big daddy is the HKS CT230R JDM Mitsubishi Lancer Evolution. The car, driven by Nobuteru “No One Better” Taniguchi, has been wrecking clocks all over Japan owning tuning car records at all of the top tracks, most notably the Tsukuba circuit. At this, the World’s most legendary time [...]

This is actually a shot of Emp on the first out of the day at the 2010 Redline Time Attack season opener and it became the lap that wasn't recorded because the RFID tag was mounted on the rear window at an angle and couldn't be read. Timed frame by frame the 1:43.2 is there on Hankook DOT C91 DOT R-compound tires no less.[...]